- Here's the Beef: Young Entrepreneur Launches New Burger Franchise
- 01.09.2007
Gregg Majewski was just 25 when he became CEO of Champaign, IL-based Jimmy John's Subs. Now 30, he's launching his own franchise, Patty Burger. It's a simple concept — burgers, fries, shakes and that's about it — but with big plans: his first two locations are in Chicago and Milwaukee, but his goal is to go national.
When he left Jimmy John's in 2003, he ran a few of the franchises he purchased plotting his next move. He got inspired while on a family trip to Florida: he couldn't find a hamburger that wasn't from McDonald's.
Thus Patty Burger was born. It's a “fast casual” as opposed to "fast food" hamburger — in other words, it's cooked to order, with slightly higher quaity ingredients (Patty Burger, for instance, uses Black Angus beef instead of ground beef.)
His mascot, aka Patty, is modeled after the wholesome pinup girls of the 1950s. And sure, American culture is now much more focused on organic foods and healthy eating, but Majewski thinks that everyone will always still want a great burger. "That'll never go away," he says.
There are currently just two locations thus far: one at — 72 E. Adams in Chicago, the second in Milwaukee.
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