Business POV

Coudal Partners started as a traditional ad agency. Then Jim and Co. morphed it into something else: a multidisciplinary design consultancy that does everything from running an ad network to creating consumer products to cultivating a vibrant community of creative types. We caught up with innovator at the Seed Conference, a design and entrepreneurship pow-wow he helped found. Here he discusses Coudal's business model and popular blog.

The 3rd annual Seed Conference, devoted to design, entrepreneurship and inspiration, was held on June 6, 2008 at Crown Hall on the IIT campus. The event drew 300 people and also featured principals from 37 Signals, SkinnyCorp, Segura and WineTV.